NIVEA and Hydra-IQ in Bath & Body Ranges

Speaking of Nobel-prize winning researches, I'm just so happy that NIVEA's patented Hydra-IQ technology - which was introduced through the revolutionary Express Hydration lotion 2 years ago - is being used for almost all of their bath & body lines!

For those who don't know, Express Hydration is a really my favorite breakthrough body product (and I will try to share a product review of this) because in hydration, it gives almost everything that we need!

And it's actually possible because of Hydra-IQ, an "exclusive patented moisturizing technology that works to balance the skin’s natural moisture level. HYDRA IQ supports the skin’s hydration system or network through aquaporins and the transfer of moisture throughout the skin. Promoting water transfer throughout the moisture network results in superior, longer-lasting skin hydration."

To further explain what Hydra-IQ, which is a combination of glycerin and glucose can to to our skin cells' hydration network called aquaporins, watch the video below. Tests were actually done proving that skin had optimal moisture versus untreated skin!!

What's so great is that NIVEA doesn't stop at Hydra-IQ, it includes other natural ingredients to make sure of not just hydration that's non-stop and lasting, but also to repair skin!

Best news of all! Because whether you're into just moisture or whitening, Hydra-IQ is present in all! The new UV Whitening Serum for example has Hydra-IQ also to make sure that skin is not just healthy fair but also not dry. For those who don't use whitening, there's an Intensive Moisture Milk that has Hydra-IQ to make sure that moisturization is really skin deep!

Doesn't stop here because even at the showers, skin can be fed with Hydra-IQ to make sure that moisture is already there through these soaps, scented or not.

 Now when our skin in the body is fed with moisture that's not sticky, quick-absorbing and long-lasting, we can definitely dress quickly (I do!!), or even dress less ;)

Speaking of dressing, NIVEA has a very revolutionary contest where you can get the chance to win P24,000 shopping money through a shopping raid! Now, you can also test on your own if you can still feel NIVEA's moisture after dressing and shopping under pressure ;)

Just great news! Stay tuned for detailed product reviews here!

Source: Press Release
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